don’t support pink mercy, as pretty as she may look like. look up thinkbeforeyoupink. tldr; greedy corporate that actually doesn’t care about its cause

uberchain:

I did. 

The Susan G. Komen Foundation is the most infamous scandal out of Yoplait and NFL (also part of the pinkwashing controversies) when it involves the pinkwashing incident, including lawsuits on other breast cancer movements that use pink or the word cure, as well as allegations of down to 3% of their money actually being used for cancer research. I made damn sure to see if it linked back to that mess before I let my mahou shoujo-loving weeb ass shamelessly drop the $15 and it didn’t.

Breast Cancer Research Foundation, the charity Blizzard is supporting, has an A+ rating on Charity Watch as well as 4/4 star ratings on Charity Navigator, indicating that 88-91% of their proceeds go towards research for breast cancer, while the additional percentage goes to awareness programs. BCRF is considered the highest rated breast cancer charity in the United States of America. The biggest issue they faced in 2007 is some of the products an investor has sold under Estée Lauder had chemicals that were known to cause cancer.

According to the official blog post, Blizzard has stated that 100% of proceeds from people who purchase the Pink Mercy skin, with a minimum guaranteed donation of $250,000, will be donated directly to BCRF. Additionally, the shirt purchases (it’s a bomb ass tee btw) according to the blog post will also have 100% of their proceeds donated to BCRF. I will trust Blizzard and I will trust BCRF that they are being transparent about this when I splurge on my magical girl Mercy.